For a mom, there is literally nothing else on my brain but BACK TO SCHOOL. So one of the places we ABSOLUTELY love buying “crafting” and “back to school” supplies is Target…more specifically we adore YOOBI. Lets start with the obvious that the colors of their stationary supplies is AWESOME and the packaging makes you want to put everything you “need” or “don’t need” into your cart without thinking twice.
Well I recently learned that YOOBI’s mission is BUY ONE, GIVE ONE! So what does that mean?
For every Yoobi item you purchase, a Yoobi item will be donated to a classroom in need, right here in the U.S…UMMMM AWESOME! Say no more.
Last night we celebrated the collaboration of YOOBI and Pharrell Williams, ” i am OTHER” foundation at The Mark in West LA. So what is “i am OTHER?”
i am OTHER encourages youth and adults alike to be proud to be different and believe that individuality is the new wealth. HECK YEAH!
Last night we, parents and kiddos alike, celebrated being OTHER and being proud of what makes us OTHER. My little one thought he was OTHER because he is “special” “playful” and “fun,” I so agree!

So buying school supplies just got a little sweeter knowing that we are helping to buy school supplies for kids all over the country in need.
We are obsessed YOOBI!